THE SOUTH AFRICAN INSTITUTE OF INTERNATIONAL AFFAIRS

SOUTH AFRICAN INVESTMENT ON THE CONTINENT: ADVANCING SOUTH AFRICAN NATIONAL INTERESTS?

 

Parliament, 16 August 2006

 

Good morning

Honourable members of the Portfolio Committee on Foreign Affairs,

Ladies and Gentlemen,

 

I would like to express my sincere appreciation for the invitation to address you. It is indeed an honour to be here with you today and I hope our discussion will lead to greater clarity about the significant role that South African companies are playing on the continent by virtue of their investments.

 

The invitation that was directed at the South African Institute of International Affairs asked us to address two broad questions:

 

Firstly, to what extent does investment by South African firms in the region advance the foreign policy goals and objectives of South Africa’s foreign policy?

 

Secondly, and related to the above, to what extent do South African businesses see themselves as key actors in advancing South Africa’s foreign policy goals or do they consider themselves exempt or unaffected by such a policy?

 

Before I attempt to address these two questions I think it is important to unpack the nature of South African investment in the region, to look at its socio-economic impact on individual economies and its concomitant political fall-out or influence. It is in this latter sphere that the interface with South African foreign policy objectives is most obvious.

 

But first it is necessary to sketch an outline of Africa’s socio-economic environment and South Africa’s place in it.

 

As this Committee knows, Africa is home to the largest proportion of the 50 countries designated by the United Nations as the world’s least-developed countries (LDCs). This makes Africa the most underdeveloped region in the world.

 

Whereas there is often a tendency to look at Africa as one country, instead of the continent that it is, there are several characteristics that African economies have in common. These are:

 

o              Firstly, the small size of individual markets both in terms of the number of consumers and the low level of disposable income. The size of an average sub-Saharan African economy (excluding South Africa and Nigeria) is about $3.6 billion, equal to the economic scale of a typical American town with a population of 60,000 inhabitants. This implies that any foreign business activity within these economies is highly visible, the impact is immediate and it resonates far beyond the initial entry point of investment.

o              Secondly, the dominance of the informal sector in most African countries. Informal trading and subsistence agriculture form the backbone of most African economies. Both sectors are also the largest employer in the majority of states. In Mozambique for example, over 80% of the population is employed in subsistence agriculture. Whereas informal activities are important livelihood coping strategies, they do not contribute sufficiently to the growth of the economic pie, thus it remains a key challenge for governments throughout the region to develop the formal sector – from this perspective FDI should be welcomed. 

o              Thirdly, the neglect of the private sector since independence. In sub-Saharan Africa in particular, private sector development is in its infancy compared to other developing regions such as Asia and Latin America. As mentioned earlier, the formal sector is small and dominated by government. Many government officials (especially amongst the lower ranks of bureaucracy) are deeply suspicious of the role of private capital and there is an overhang of centralist and command-economy practices that resonate into the present, despite the adoption of free-market policies by a number of countries since the 1990s. These perceptions about private sector activities continue to colour the way that foreign investors (also South African investors) are viewed and are often out of kilter with the needs of a modern, globally integrated economy or a modern, globally competitive firm. 

o              Fourthly, the intersection between countries’ aid dependence, trade and investment and their impact on economic development. Trade, aid and investment linkages with the developed North, enforced by preferential trade agreements with some former colonial powers, determine trade and investment flows throughout the continent. Most African economies are highly aid dependent and up to 60% of government revenue in least developed states comes from aid and borrowing. Aid also introduces a very particular dimension to influence and engagement in the continent - a point to which I will return later.

 

There are other characteristics that could be drawn out, such as the reliance on the export of primary goods, lack of skills, absence of appropriate infrastructure, and political and regulatory uncertainty, but many countries have also worked on improving political and economic governance. The emergence of more reformist, technocratic political elites in conjunction with the democratic wave that has swept across Africa since the end of the Cold War has brought about a slow, but remarkable change. Africa achieved an average growth rate of 3.7% during 1995–2003, compared with the paltry 2.1% during the previous 10 years. In 2003, it achieved an overall average growth rate of 4.1%, and in 2004 this improved to 5.1%. Thus although much ground still needs to be covered in Africa, a beginning in the right direction has been made. This brings us to South Africa’s economic role on the continent.

 

This committee is familiar with the economic dominance of South Africa in the region, but perhaps for the purpose of this presentation it is worth repeating. South Africa is Africa’s largest, most developed and most diversified economy. Our GDP of $160bn is 80 times larger than the average African economy, representing 19% of the total African economy, and contributing one-third to Sub-Saharan Africa’s economy and almost two-thirds of SADC’s GDP. 

 

Our economic dominance in the region is most graphically illustrated by the substantial trade surplus that we enjoyed with the rest of the continent bar two countries, Nigeria and Gabon in 2005. The aggressive entry of South African retailers in the region, combined with the significant influx of South African products in Africa as primary inputs into some of the large South African investments has led to accusations of South African displacement and undermining of local manufacturing capability. However, the skewed terms of trade with the region have improved somewhat from 4:1 (SA: Africa, R39bn:R8bn) in 2003 to 3:1 (SA: Africa, R46bn:R16bn) in 2005. The correction in the trade imbalance is also reflection of increasing competition in African markets which is partly related to the rising value of the rand combined with the penetration of goods from Asia, in particular Chinese products. 

 

This brings us to the nature of South African investment in the region. Three points are worth considering:

·         the size of SA investment,

·         the sectors attracting the investment, and

·         determining who are the key investors.

 

South Africa is today counted amongst the top five investors in Africa along with France, the Netherlands, the United Kingdom and the United States. In 2004, these five countries accounted for over half of total investment flows into Africa of $18bn. Indeed the growth of South African investment into the region has been impressive from around R6 billion in 1994 to R24 billion in 2004 according to UNCTAD. The increase of South African investment, albeit from a low base and small if measured against total South African investment into Europe, does run counter to the global decline in investment flows into Africa. Africa (South Africa included) received less than 3% of global FDI in 2004. 

 

Another area where South African investors are distinguishing themselves is their willingness to invest in areas beyond the extractive sector. 80% of total investment into Africa is traditionally located around energy and mining, because of a variety of risk factors. However, unlike other foreign investors, South African companies are also investing in retail, banking, telecommunications, franchising, tourism, construction, manufacturing and agro-processing.

 

The third point to be made is that South Africa’s investment push is largely private sector-driven and led. South African investment has not been led by our parastatals,[1] but by small, medium-sized and large South African companies expanding into the region who have largely carried the burden of risk themselves and who have, not surprisingly for the private sector, been motivated by opportunities for profit.

 

Because of the particular nature of the African economic environment as explained earlier - the impact of the entry of South African investors in the region has been significant and highly visible. The question is whether the entry of South African business in the rest of Africa has been good for the region, for sustainable wealth creation, and for Africa’s attempts to overcome its marginalisation and underdevelopment?

 

The short economic answer is a resounding yes. But life is rarely that simple and clear-cut. An assessment of the social impact of the entry of South African companies into the region elicits a more mixed response – especially in the short term.

 

The positive impacts are clearly measurable in economic terms.

 

South African investment is having a positive impact on the trade balance, revenue generation and economic growth in many countries. For example, in Mozambique the entry of SABMiller into that market ensured that revenue generated by breweries increased by 700% - and the breweries operated by SABMiller represented 5% of total government revenue in that year.

 

South African firms have also contributed to the reindustrialisation of certain markets, the transfer of technology and the diversification of economies. If we use the example of Mozambique again, where South Africa is recognised as the largest investor, the contribution of industry to GDP grew from 16% in 1996 to 30.9% in 2002, largely flowing from investments such as the building of the Mozal Smelter, in construction, the breweries and others.

 

The entry of South African retailers has led to the greater formalisation of the market, and has created more price stability and pricing discipline because of more secure supply lines. This has also led to more satisfied consumers, greater consumer awareness, better quality and choice.

 

South African investment has also had a very important demonstration effect. On the one hand it has lead to the crowding in of other foreign investors, especially in weak governance zones. On the other hand, their entry has forced local firms to become more efficient. This was especially the case in Africa’s larger economies such as Kenya and Nigeria.

 

The entry of South African business has also had a positive impact on the labour market, more specifically on wage and safety levels, productivity and training. It has also led to the introduction of good corporate practice in many markets. For example, South African firms created over 24,000 jobs in Mozambique between 1998-2002, no mean feat, considering that only 12% of the workforce was employed in the formal sector at that time.

 

Of course, the entry of South African firms is also associated with same negative impacts. The most important of these is the limited linkages with local business because of the capital-intensive and knowledge-specificity of South African business. 

 

South African companies also procure very little locally; especially during the start-up phase of their businesses leading to allegations that South African firms are undermining the manufacturing base of African economies. However, this could be a short-term phenomenon.

 

There are also allegations of dominance and displacement of local companies because of the relative strength of South African firms.

 

Lastly, South African firms are accused of distorting local economies. For example, the average per capita income in Maputo, which has received the highest volume and value of South African investment is 8 times higher than in the rest of the country.

 

These negative outcomes in the short term have given rise to the depiction of South Africa as the big brother in the region.

 

However, it is important not to focus on a snapshot – this is a moving picture which is much more nuanced than the above assessment. The reception of South African investment in the region is very sector, and sometimes, even very firm-specific.

 

Investment in finance and banking is almost universally welcomed, as is investment in strategic sectors such as mining (in terms of its contribution to the bottom-line) and agriculture (because of job creation). Investment in retail is the least positively viewed whereas franchising is regarded as important because of the business skills that are transferred. Investments in telecommunications have been a runaway success and have fundamentally changed the way in which African societies have communicated and conducted business for centuries.

 

The question is now whether South African investment is advancing South Africa’s foreign policy goals, and secondly whether business see themselves as key actors in this process.

 

Much is made of the profit motive of private company expansion but to quote from a keynote address by Mr Lesetja Kganyago, DG of National Treasury, at a conference earlier this year at SAIIA looking at private sector development in Africa and addressing Government’s view of South African corporate expansion into the region:

 

“… my view is that we should not be surprised when we hear that our private sector cares most of all about maximising profit… The South African Government’s approach to the rest of Africa is not entirely altruistic either. We have a vision of an Africa which is united and strong. We seek to promote peace, security and stability on the continent, to accelerate political and socio-economic integration, and to achieve greater unity between African countries… we have committed substantial resources over the past decade to assisting the continent. But we are also not investing our time and resources in Africa for charitable purposes only – we are keenly aware that South Africa’s economic and political future is inextricably linked with that of the entire continent.

 

At the National treasury, our efforts have been concentrated on promoting economic and financial integration in Africa, However, we must admit that for all our efforts, it is the private sector which up to now has been the main driver of integration.”

 

South African investors are changing the face and the fate of the African continent. They could and should be key actors in the achievement of our foreign policy objectives. But the link is not automatic. Furthermore, if we are serious about a closer alignment between our foreign policy goals and South African corporate activities we need to address the following issues as a matter of priority:

 

·                           First, a much closer and ongoing dialogue is necessary between government and our private sector;

·                           Second, we need to ensure that we follow best global practice in the way that our diplomats conduct our economic engagement on the continent (to ensure this we need a much closer alignment of activities between the Departments of Trade and Industry and Foreign Affairs, and we need to ensure that our diplomats are adequately versed in economic and business issues to provide the necessary assistance to companies and to grasp opportunities)

·                           Third, we need to invest more effort into public-private partnerships in the region – this has worked very well in Mozambique and we need to see where we can emulate those success stories;

·                           Fourth, we need to insist on good corporate practice by South African companies, the behaviour of one firm in the highly visible African market place colours not only the way that companies are perceived, but also the way that the South African government is perceived;

·                           Fifth, we need to consider whether South Africa should become a development partner or donor in the region, given that this is part and parcel of the economic environment in Africa and that business confidence is often lacking if government does not provide the necessary finance and securities;

·                           Sixth, we need to encourage our corporates to identify and work with reliable local partners and to explore other ways to ensure real partnership with our economic counter-parts in the region;

·                           Seventh, we also need to investigate whether a unilateral liberalisation of our market (after thorough investigation) to products from Africa is necessary to begin the redirection of trade and investment flows on our continent and to ensure that our sentiments of greater partnership with our region is cemented in actions;

·                           Eighth, related to the above we need to give attention to those practical steps that facilitate greater convergence in economic, fiscal and industrialisation policies across the region and which makes it easier for companies to do business with each other.

 

In most of the above areas, government has to take the lead. However, business can be the catalyst for our continent to cast off its shackles of underdevelopment. There is a role for multiple payers in ensuring that Africa meets its true potential and that we realise our aspiration of a better life for all Africans.

 

Thank you.



[1] Parastatal investment is not insignificant. Eskom is involved in 33 African countries, making it the largest power utility in Africa and Transnet has managing contracts in 20 African countries.